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Saturday, November 27, 2010

Online Marketing: Site Making Using Google

Businesses that want to sell something in the market need 2 things. The first is the product to be sold which has to be made then distributed to places like the grocery, the mall or the supermarket. The second is marketing which is the vehicle to carry that message across to the consumer so that people are aware of its existence then it is purchased.

Businesses that want to sell something in the market need 2 things. The first is the product to be sold which has to be made then distributed to places like the grocery, the mall or the supermarket. The second is marketing which is the vehicle to carry that message across to the consumer so that people are aware of its existence then it is purchased.

The age of the internet has given people the opportunity to make money via the web. There are a lot of websites that offer a person the chance to be seen easily and quickly and one of the best right now is using site maps created by Google.

The benefits of using Google are the following;

a) It helps people find ones web page better than other search engines because of better crawl coverage.

b) People will be able to search on certain keywords that the person put in place which will directly lead searchers to ones website.

c) It allows the person to provide specific information to Google about the web page such as the last time it was modified or how often it is changed.
Using Google straight will allow ones web page to be seen quickly which is a lot better than other computer companies who promise to do the same thing but can’t deliver in the end.

Now that the benefits have been mentioned, it is now time to go through the step by step process to make a Google site map.

1. The first thing that needs to be done is to do the proper research. The service or product has to fill a need that the customers want right now. It should provide a solution of some kind that will make that will improve the quality of life either at home or at work.

2. Next, one should focus on the product or service that is being offered to the customer must be sold at a decent price. Sometimes, the product one makes is already available in the market. To be competitive, one must figure out a way to convince people as to why this product is better than the other leading brands available. What features does it have that the competitor doesn’t? What makes it unique which is not only about the product on hand but the service that this can give as well?

Just like a normal business where business is done on the phone or in a store, one must acquire the right equipment and machines for the job. These could be merchandise that is either physical or electronic and an online ordering system.

To be successful, one should be sure that the goods that a customer will order can be delivered on time. If there are any problems, a customer support staff or system should be ready to cater to that.

3. If the business is done with a group of people or a single proprietorship, it is best to brainstorm for the best domain name for the business. It should be catchy and will easily be remembered by people. Given that there are probably other people who have been in the business longer and that it is possible that the domain name has already been taken, it is best to think of several names in case it can no longer be used.

4. When a domain name has been selected, one should enter the URL of the website to be created. Google site maker will then crawl the site and create a list of all the links it can find.

5. Next, one should fix the control settings. Doing this will determine how frequent the contents of the site changes which will let Google know how often it should be crawled.

6. If there are certain URL’s that a person does not wish to be included in ones site, Google can be instructed to bypass it so that it will not be crawled and posted on ones site map. One can select what types of files to be bypassed whether these are .zip or .exe files.

7. Also, one has the option of adding the sites FTP information since Google can automatically upload the site map for the person.


Nicholas Tan has been involved in Article Writing, providing Free Articles, Internet Marketing, SEO, Adwords, & Adsense for more than 5 years and designs and develops websites. Submit your free articles and get your articles noticed! Get your Free Articles here! Submit Articles! We provide free articles and information. Check us out at Free Articles!

Spam Filters That Google Uses

Google is the primary resort of online users when searching for something on the internet. The information it provides are relevant and up to date. This is something that Google wants to keep up with, thus, it hates search engine spamming. Because of this, Google has come up with several Google spam filters.

Online users use Google for research purposes. Google provides pertinent information related to a search query entered by the online user. As much as possible, Google wants to provide its users with quality content alone. Because of this, it abhors low quality and spammy websites.

Google has come up with various spam filters to get rid of websites that aim to spam its ranking algorithm. What are the Google Spam Filters?
Google Sandbox

Google considers the age of a website in measuring its importance. Most new websites suffer the Google Sandbox filter. The filter aims to identify whether the website has something good to offer to online users.
Link Filter

Just because links are important in increasing a website’s rank on Google, some websites have taken beyond natural linking and resorted to link farms. Link farms won’t help your website get good rankings. As a matter of fact, they can even hurt your website’s rank badly. As much as possible, get natural links by adding quality relevant content to your website rather than participating in link farms.

Google also filters websites with suspicious number of links. Don’t think that just because you have added a thousand link to your website, your Google ranking and visibility will go up instantly. Google will have to find out how you were able to come up with such a huge number of links.
Spam Techniques Filter

Google hates spam and websites using spam techniques. Some websites attempt to spam Google’s ranking algorithm by using spammy search engine optimisation techniques like the use of invisible text, doorway pages, JavaScript redirects and other techniques. Google uses a -30 filter on these websites. What is meant by -30?

If your website is caught off guard using spammy search engine optimisation techniques, your ranking will be dropped off by 30 spots. So if you enjoy the 20th ranking before, beware because you might be dropped off to the 50th spot.
Getting Filtered

Some websites use search engine spamming techniques thinking that they can easily get around these spam filters. But it is not as easy as that. Google is doing its best to stop or prevent spamming. The penalty to spammy websites may be either be dropped ranking or no visibility on the search results. Unless you want these penalties, stop spamming the search engines.

Instead of spamming, why not just spend your precious time giving your website relevant content. If you do so, Google will not hate your website. In fact, it will love your website!
nice search engine for you

This article is written by nPresence, a web marketing service provider specialising in Search Engine Optimisation, Pay Per Click advertising, Web Design, Content Management System, Conversion Tracking and Analysis. For more information on nPresence, please visit Internet Marketing

Saturday, January 16, 2010

Six Sure Ways To Make Infinite Cash From Google

In this article, I am going to show you how to explore the popularity of google to make money in affiliate marketing.

#1 Find opportunities to advertise : the first step towards achieving financial freedom in google is through advertisement. If you can find a clever way of advertising for only 5 cents, where others are paying 50 cents or above, then you are on course. If you find a way to advertise for only 5 cents per visitor, and gets about 10 visitors [that is for the same price as someone who is paying 50 cents per visitor]. It will leave you a lot of room to make profit. This is because you are advertising at a cheap rate and having lots of visitors to your site.

#2 Find products and area to advertise : to make money from google, you have to find products and services, and area to advertise them. This must have a high profit per sale. This will make you to have more money per sale than your competitors. A few ways to do this is :

[a] find an area that has profit per customer and you are generally looking for products where you will get a commission of say $20 or more. an example of this can be in dating sites, webhosting etc.

[b] You find a chance where there is a chance of repeat commission. This is very necessary, as the more the customer comes back to buy products, the more you will make cash.

[c]Creation of website comprising different products or services. If the customers come to your website, they will have a choice of various products, and any one they buy, will be credited to you.

[d] Products that has a high conversion ratio; this simply means that you will pick products that people are very likely to buy.

#3 Advertise in non-competitive area : you should try as much as you can to place your advert in areas,where there is no stiff competition. If you do, there will be trouble, as dozens of people advertising the same product will choke you. The implication here is that the price of advertersing will go up.But you should go to those niches where the cost of advertising is cheap, as this is where you will make money.

#4 Getting high quality links from other sites: as an affiliate marketer, you have to have guality links from other sites. You do this by searching in google for links to companies of your competitors. What you do next is going to each of those sites, and asking for an exchange with your site. If they agree with you , then its ok. This means that you will get free visitors and make money from it too.

#5 Putting google ads on your site : when you put google ads on your site, you are bound to make lots of money. you sign up as a publisher, and if your site is approoved. Google will give you some codes which you will put on your java/ html webpage. The moment one clicks on those google ads , it will generate money to you .

#6 Find an avenue to make money: it is important that you need to find areas where you are going to make money . this measure is made possible through affiliate programs. You have to llok for programs that offers good commission to their affiliates. A program that offers you say $25-$30 as commission is good.

I am sure that the above measures if well implemented , will make you have money beyond your wildest dream.

What in the World is Google Cash?

Google Cash is an 87 page e-book (in PDF Format) written by Chris Carpenter. It's basically a dummy's guide to Google AdWords. Google Cash will show you how to find the cheapest distribution, find the best affiliate programs, and write compelling ads which allow the system to work, even while you sleep.

In case you are new to how this all works, the method goes like this: First you sign up as an affiliate for "product X", so that you will get commission for every person you refer to buy "product X". Secondly, you set up "Pay Per Click" ads on Google or other search engines to refer people to the programs you are affiliated with. These ads are targeted, so when people search for words you specify, your ad will come up. Naturally, when you buy the Google Cash book, you instantly become an affiliate.

A few advantages of this program are:
(1) The initial investment is less than 100 dollars.
(2) Once setup, Google Cash will pretty much run itself.
(3) This program requires minimum contact with other people, and also
(4) Google Cash is completely portable, which means you have the freedom to work from anywhere you want.

Affiliate marketing is by far one of the easiest business ventures to undertake. Practically every online business has some sort of affiliate program. It provides companies of all sizes an unlimited team of sales people with no cash out of pocket and none of the employee headaches to deal with. These days, if you're marketing a product on the internet, and you don't have an affiliate program, you're just plain dumb.

Now, as an affiliate marketer (that's you), it's important to soak up all of the knowledge you can get your hands on. This is a very competitive field. Mainly because it's so easy and cheap to get started. You will always want to stay up on the competition. The way to do that is by reading every affiliate marketing book you can get your hands on. If you're brand new, Google Cash is a great place to start. If you're an experienced marketer and just looking for a professional opinion, this is a great addition to your internet library. It's gotten rave reviews across the internet.
There is one program that is making me very good money online. Check it out here. If you're one of those people who expects something for nothing, don't waste your time here, just go back to your job at McDonalds. However, if you're willing to put forth some effort, you can make a great income online.

Make Money Online As A Google Affiliate

There are almost an unlimited number of ways to make money online. Some people make money by creating products and marketing them. Others capitalize on selling other people's products and services through online affiliate programs.

Either of these is lucrative enough to sustain an online business, but from time to time, a company comes along that offers something of great value. When this happens, it is good to be able to offer it to others, both for the benefits that they will receive and for the commissions that we can earn.

Becoming a Google affiliate is one way in which you can have the best of both worlds. Not only do they have a great program for you to promote, if you are good at promoting it, you can walk away with some nice commissions.

What exactly is the Google affiliate program, how can you get involved and who would be interested in their services?

Many people consider the Google Adsense program to be their affiliate program. But in reality, while it is a means of making money (by putting contextual advertising on your website), it's not actually a bona fide affiliate program.

Google does offer an affiliate program in which you can promote some of their services, including Adsense. Some of the other products that you can promote include Picasa, Adwords and the Firefox web browser with the Google toolbar. Even though this is a separate program from the Adsense program, you still must be an Adsense publisher in order to participate.

In order to get involved in the Google affiliate program, you need to have an active Adsense account. Opening such an account is easy, but requires that you have a website or blog. Once you are in the program, you can begin promoting the Google affiliate programs almost right away.

As with any affiliate program, however, the services are most easily marketed and promoted to those that are especially interested in them. Who fits into this category?

For the most part, webmasters and those that fall within the Internet marketing niche will be interested in what the Google affiliate program has to offer. This is because it offers a way for them to either drive traffic to their websites or to monetize their existing traffic. There is also the free download of Picasa, a computer image organizer and viewer. If you have existing traffic that is
interested in this program, you certainly can capitalize on it.

Although it may not be the most lucrative affiliate program on the Internet, having the ability to offer products that are offered by Google can help you to provide your website visitors with something of value. Not only that, you can attract the type of traffic that is interested in Google's services and walk away from the table a winner.

All in all, the Google affiliate program is a means of adding a dimension to your existing web advertising that is not available otherwise.
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